Shoppers Drug Mart Launches Online Beauty Store

Shoppers Drug Mart’s beautyBOUTIQUE.ca has officially launched!  Marketing Magazine says notes that Shoppers has “entered the online shopping arena,” but they’re only half right.  Shoppers has had murale.ca for a number of years.  Brands on the Beauty Boutique site include Stila, Benefit, Smashbox and Clinique, all available at most Beauty Boutique locations.  In fact, the […]

Luxe Brands, Drugstore Make-Up and 30 Days of Beauty at Shoppers

I just realized that I’ve been wearing make-up for over 20 years and have noticed how much drugstore make-up has changed over the past two decades.  When I first started wearing make-up, drugstores like Shoppers Drug Mart carried the classics – CoverGirl, Maybelline, Revlon and every tween/teen’s favourite, Bonne Bell.  It was a dream for […]

Asian Beauty Obsession: BB Creams

BB creams, or blemish balm creams, originally used to protect and smooth out very sensitive skin caused by laser surgery is the latest beauty phenomenon in East Asia.  Practically every line, ranging from local names to western drugstore brands like Maybelline to department store lines such as Bobbi Brown and Clinique carry them.  Most formulas […]