Marketing and Pricing: J.Crew Sells Leggings for $650 US

Posted on September 13, 2012September 13, 2012 by Cynthia Cheng Mintz

Some of you may have seen my tweet yesterday questioning a pair of leggings from J.Crew’s latest update, selling for $650 (and over $760 in Canada). I realize that this is from their “collection” line, which is always much higher-priced, considering the material and such, but did it have to be that much higher? And […]

Be Work to Film Festival-Ready Without Major Hassle!

Posted on August 31, 2011October 17, 2011 by Cynthia Cheng Mintz

We Torontonians know that fall is right around the corner not only because shops are selling fall and back-to-school things, but also because the Toronto International Film Festival (TIFF), which starts on September 8, is once again the talk of the town. Whether you’re media, working and chilling at a cafe or an attendee at […]